We’re all hearing about going green and how it helps businesses. How can your business go green?
Your business can go green in a number of small and large ways. Are you using incandescent bulbs that use more electricity than compact fluorescent bulbs? Do you have recycling bins for paper, plastic bottles, aluminum cans, and glass? Also make sure you (or your landlord) build green and install energy-efficient heating and air conditioning systems, appliances, equipment and lighting in your offices. Conduct an energy audit of your space. Are there ways you can save energy and reduce costs?
There are many …
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6 Ways To Answer The Question: “Is My Idea Going To Make Money?”
In one episode of the Ali G show, Ali presents his idea of the “ice cream glove,” which helps people keep their hands warm and drip free while they enjoy their ice cream, to Donald Trump. Within 30 seconds he has Donald running away and probably calling security on Ali. That said, the ice cream glove is definitely not the worst example of an inventor, or even a multinational corporation, failing to do market research on their idea.
It’s important to distinguish between ideas and opportunities. An idea is just a concept with some potential. An opportunity is something that …