The BBA with a concentration in marketing is a superb alternative for college students who wish to combine business acumen with creativity. Brand managers, public relation professionals, product managers, occasion coordinators and marketing administrators are all career choices with this degree. The rigorous curriculum features a sturdy business base along with courses in consumer behavior, market analysis and international advertising. Students could have exposure to fundamentals corresponding to customer service and expectations, pricing construction, branding, advertising and market analysis. Sherry Bonelli, owner of early fowl digital marketing, is a Search Engine Optimization and digital advertising professional with 23+ years of …
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